Inviting: the website.
Videos, animations, large images and web-optimised texts: The website utilises all the possibilities of the digital space to familiarise people with Klinge Pharma and the company philosophy behind it.
Phenomenal: the header area
Video content, sound worlds and strong headlines: the header area is the big stage on which high-quality content makes its grand entrance. Full-screen images, videos with sound or eye-catching colour areas can be used to create an exciting and lively dramaturgy across the entire page.
Present: the website menu
When the menu is opened on the website, it expands to fill the entire screen. This minimises distraction from other content and all menu options are visible at a glance. Both contribute to a pleasant and visually appealing user experience on the site.
Concise: the icons
Icons are used on the website to convey specific content at a glance. To this end, the message is reduced to the form of a simple, easy-to-grasp pictogram. The design language corresponds to the colour scheme in Klinge Blue or white, striking corners and edges, made unique by accents in Highlight Blue.
Career page
Specialists are also always in demand in the pharmaceutical industry. This is why this area was a high priority for Klinge Pharma from the very beginning when designing the website. In the generous careers section, potential applicants can gain authentic insights into the working world of the company and find out how the philosophy “Gemeinsam für Gesundheit” is put into practice.
The vibe in video format
Direct questions, honest answers: short videos offer the opportunity to let Klinge Pharma employees have their say. They convey an honest and authentic picture of what it’s like to work at the company and what they value about it. This turns employees into convincing brand ambassadors.
We created the brand design, photographer Christian Back captured the atmosphere in authentic images and the Hamburg agency for pharmaceuticals and healthcare nitschmahler&friends programmed the website: The successful teamwork resulted in a convincing web presence for Klinge Pharma.
