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Product & Communications

Facts Become Fascination

Whether it’s a SaaS application, recycled plastic or a pumping station: not every product is self-explanatory. But those who make complexity simple ultimately win trust. We are the ones who turn technical superiority into loyal conviction.

Brand communication with added value

Well-planned & focused

Complex technical data is broken down into clear messages about the benefits. Effective storytelling helps to reach even more people.

Understanding sells

Insight as a driver of success: when the target audience immediately understands the benefits of a product, it ends up in the shopping basket more quickly.

A common language

Whether it’s businesses and industry, stakeholders or end customers: tailoring your approach to the target audience is key to providing clear information and building long-term loyalty.

Trust brings people together

People tend to stick with the same brand once they’ve been won over by it. A brand design and brand voice that are highly recognisable convey a sense of reliability and consistency.

Our range of services

Print
Print
  • Brochure
  • Catalogue
  • Brand book
Films
Films
  • Corporate video
  • Product video
  • Story & narrative structure
  • Animation
Trade Fair
Trade Fair
  • Conception
  • Stand design
  • Highlight presentation
  • Pre- and post-event communication
Values & Responsibility
Values & Responsibility
  • Sustainability
  • CSR
  • Employer branding
  • Communicating complex issues
Campaign & Product Launch
Campaign & Product Launch
  • Market launch
  • Key visual & slogan
  • Landing page
  • Sales & marketing materials
Digital Presence
Digital Presence

A brand without a strong online presence is invisible. Digital touchpoints bring people and brands together quickly and easily.

Project Workflow

Whether you’re launching a new product, showcasing all your company’s sustainable initiatives, or creating an unforgettable experience for visitors to your stand at a trade fair, brand communication takes many different forms – but there’s a common principle behind how to execute it professionally.

Phase 1

Consultancy

What is your communication objective? What communication channels are available? Following your briefing, we will advise you on a targeted approach. On this basis, we will define the project – including detailed cost estimates and timelines.

Phase 2

Conception

During the concept phase, we develop the creative thread that guides your target audience through the communication. Among other things, this involves defining the central theme, campaign mechanics, and content and channel strategies.

Phase 3

Realisation

Images and graphics are created, copy is written, catalogues are produced, landing pages are programmed and videos are filmed. During the implementation phase, the central concept is translated into specific communication initiatives – whether in print, online, as a live event or a social media campaign.

I’d be happy to advise you

If you’re facing a new communications challenge, let’s have a chat – free of charge and with no obligation.

Call us on 089-244 14 77 80 or use our form:

Boris Schmelter

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In which area would you like a consultation?