The smallest building block.
The brigk logo’s distinctive form corresponds to an abstracted, isometrically visualised brick. As the brand’s smallest building block, it can be interpreted creatively in numerous ways, for example for shaping business equipment or as a three-dimensional object for interior decoration.
Logo system for sub-brands
In the dynamic environment at brigk, new ideas and projects are emerging all the time. The incubator makes frequent use of these to expand its own activities into new areas. For example, it established the brigk Makerspace as Ingolstadt’s first open high-tech workshop as well as an outpost called brigkAIR to develop autonomous driving and aviation concepts. The logo system makes it easy to create logos for new sub-brands such as these at any time to integrate them seamlessly into the brand architecture.
Three-dimensional logo
Thanks to its inherently spatial feel, the brigk logo can be extended into the third dimension without changing its basic effect. This results in numerous possibilities to not only brand physical objects, but to turn the objects themselves into logos. The list of brand elements created in this way already contains bar elements, benches, chocolate, magnets, pendants, signs, and many more – and it’s getting longer by the day.
